It’s the news of the moment. Intesa Sanpaolo has launched Isybank, the group’s digital bank which aims to excel in the fintech segment and enthusiastically follow the drivers of technological transformation.
The launch took place at the same time as the switching on of the MacroPiX® LED screen: 57 m2, 4.8 pitch, high brightness inserted in what was defined as a green “sliver of glass” in the Milan skyline: the Gioia 22 skyscraper .
Home to the new Isybank and the three Private Fideuram – Intesa Sanpaolo Private Banking divisions, the skyscraper, which exceeds the energy standards set by Milan regulations by 15%, will from today also host an LED screen that respects the philosophy of green technology thanks to the its EKOLED energy saving feature.


