The new healthcare facility of Centro di Medicina, located at 4 Nilde Iotti street in Mestre, chose Macropix to enhance its brand image and external communications for the grand opening of its new headquarters. The goal was to equip the building with a striking visual element capable of informing, guiding, and communicating in a modern and highly recognizable way. Macropix handled the entire process, from design to installation, deploying a large outdoor LED screen based on SIGNUM-LS technology and managed through their proprietary Omnibus software. The result is a highly communicative façade capable of delivering clear, dynamic messages, boosting brand visibility and establishing a true landmark for the local community.
Installation Details
This project represents a compelling use case for LED screens in brand identity applications. The installation was designed to ensure maximum visual performance, operational reliability, and seamless architectural integration with the structure. The LED display is engineered to operate in any weather condition while delivering high brightness, vivid colors, and perfect readability from a distance. Key Technical Specifications:
- Product: large outdoor LED screen
- Product series: SIGNUM-LS
- Pixel Pitch: 10 mm
- Display area: 8640 × 5760 mm
- Surface area: 49.82 m²
- Resolution: 864 × 576 pixels
- Brightness: 6000 NIT
Results and benefits
The LED screen installation has introduced a new communications standard for the facility, tangibly improving brand perception and message effectiveness. The display’s presence on the building façade has transformed the headquarters into a highly visible urban landmark. Thanks to its high brightness, dynamic content capabilities, and remote management via Omnibus, Centro di Medicina now has a powerful communications tool capable of delivering immediate and continuous messaging. The LED infrastructure allows for real-time content updates, service promotion, and reinforcement of the client’s modern, innovative image. Key Benefits:
- Enhanced brand visibility through impressive dimensions and visual impact of the outdoor LED
- Dynamic, up-to-date communications with the ability to modify content anytime via Omnibus
- Effective promotional tool for services, campaigns, and institutional messaging
- Architectural enhancement of the facility, creating a modern and recognizable identity
- Long-term operational reliability, guaranteed by the SIGNUM-LS product and its weather resistance
Product Used: SIGNUM-LS
This project employed the SIGNUM-LS series, an outdoor LED platform engineered by Macropix to deliver ruggedness, continuous operation, and professional-grade visual quality. It’s a solution that combines high performance, ease of management, and an unbeatable price-to-quality ratio in the outdoor LED installation market. Image brilliance, careful material engineering, and versatility make SIGNUM-LS a product designed to showcase any content in any lighting and environmental conditions.
Overview and construction
SIGNUM-LS was engineered to combine strength, practicality, and clean aesthetics. Every construction detail is designed to facilitate installation, expedite maintenance, and ensure reliable long-term performance.
Design and Materials:
- Die-cast aluminum frame, lightweight yet rigid, built to last
- Metal rear housing with integrated heat sinks, designed for natural ventilation
- Aluminum LED panel, stable and durable, ideal for long-term installations
Size and Weight:
- 960 × 960 mm module with only 91 mm depth, including LED panel
- Lightweight at 25 kg, simplifying transport and installation
Mounting and Installation:
- Ergonomic handle and four locking mechanisms for quick, secure assembly
- Reversible LED panel (left or right mounting), facilitating complex configurations
Special Features:
- Corner installation capability (90° or angled) for architectural and creative effects
Visual Performance:
SIGNUM-LS is engineered to deliver bright, sharp, stable images—perfect for commercial and institutional communications that need to be clearly readable from long distances and in direct sunlight.
- Brightness output from 6000 to 10000 NIT, ideal for any outdoor scenario
- Frequency and color depth: 3840 Hz refresh rate for perfect fluidity
- 14-bit grayscale for precise colors and smooth transitions
- Contrast ratio between 5500:1 and 10000:1, with excellent blacks and whites
- Viewing angle: ultra-wide viewing: 150° horizontal and 110° vertical, perfect for high-traffic installations
Durability, weather resistance, and heat management:
SIGNUM-LS is designed to operate continuously even in challenging environmental conditions, thanks to superior protection ratings and an optimized cooling system.
- Full front and rear weatherproofing
- Complete protection from rain, dust, and atmospheric agents
- Operating range from –20°C to +55°C
- Supported humidity between 10% and 90% (non-condensing)
- Design featuring extensive air convection
- Die-cast aluminum rear housing
- Thermally conductive adhesives for efficient heat dissipation even during continuous use
Maintenance:
SIGNUM-LS offers full access from both front and rear, reducing downtime and service costs.
- Front access: unlocking via dedicated tool
- Direct access to LED panel and power box
- Rear access: opening via professional-grade locks
- Easy servicing of power supply, signal receiver, and hub controller
